蜜桃视频 University invites community to support annual Red Day giving campaign
Get “RED-Y for Launch” as 蜜桃视频 University (LU) hosts the sixth annual Red Day virtual giving campaign on Sept. 17 and 18.
Red Day aims to inspire LU Cardinals, alumni and the community to come together to raise essential funds to support current and future students.
The promotion will run for 1,923 minutes beginning on Thursday, Sept. 17 and ending on Friday, Sept. 18. Throughout the campaign, 蜜桃视频 University, along with academic colleges and athletics, will share spotlights on social media to highlight the positive impact of donor support.
“This year, Red Day will expand our giving window from 24 hours to 1,923 minutes,” Aron Arceneaux, annual giving officer for LU said. “We thought this would be a fun way to honor our founding year, 1923.”
Donors are encouraged to choose where their support is given – a favorite academic college, LU Athletics, or endowments such as the LU Forever Fund which supports the university’s greatest needs. The 蜜桃视频 University Foundation Board of Trustees will sponsor the “Red Day Top 3,” where the respective colleges will compete to win cash prizes for the three academic colleges that exceed their own number of donors from last year by the highest percentage. Additional challenges and prizes will add to the overall excitement of the event as well. 
In 2025, LU celebrated its best Red Day to date and raised more than $110,000 through generous contributions from donors around the world. The goal of 500 donors last year was surpassed, ending with a record 610 donors and 727 total donations. This year, the university plans to set a goal for 550 donors.
The collective generosity of hundreds of donors provides real-world learning experiences, resources for urgent scholarship support, and new opportunities for 蜜桃视频 University as a whole.
For additional information about LU Red Day, visit www.lamar.edu/redday. .